WAF & API security, B2B SaaS
From four filter bars to one
Everyone saw filtering as our most-used feature. The recordings showed power users fighting it. I turned four filter patterns into one, with an AI helper built in.
Read case studyHi, I'm Meitar Mechoresh.
Product Designer · Cybersecurity & complex B2B · AI-native
Founding designer at Huskeys, where I'm building WAF and API security from zero. Almost 5 years of making complicated systems feel clear, and I use AI every day to test ideas fast.
Contact meSelected work
Counter-drone defense, web + field tablets
A counter-drone system that finally looks the part
Operators loved the UX, but the UI looked dated for a defense product this advanced. I took one concept screen to an 8-module system and shipped it with engineering at ~90% fidelity.
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Threat intelligence, B2B web
Designing for 10 alerts and 10,000
Dashboards and an asset inventory for a dark-web threat intelligence platform, built on one widget system that works for teams of any size.
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Agri-tech, B2C mobile
From paper binders to 15,000 farms
I redesigned Afimilk's field app for dairy farmers, based on research on working farms. It went from almost no usage to daily use on ~15,000 farms in 50+ countries.
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Agri-tech, B2B web
When everyone says "it doesn't look good"
I redesigned Afimilk's herd management platform for milking, health and fertility data, with cleaner navigation and a new visual system tested with farmers.
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What I bring
- AI-native workflows
- Product design
- UX design
- Design systems
- Interaction design
- Usability testing
- Design QA
- Design sprints
- Motion & micro-interactions
More capabilities
Motion & illustration
Trained in animation at Shenkar. At UI Human Factors I designed and animated product illustrations, including for Bank Leumi's mobile banking app.
Experience
Product Designer · Huskeys
2025 – present
B2B cybersecurity startup, WAF & API protection
- First and sole product designer. Built the design function and grew the team to five.
- Shipped onboarding end to end, raising capacity ~10x (1 → 10+ clients a week).
- Unified four filtering patterns across six modules into one system.
- Work AI-native with Claude, Figma and Cursor, and lead a unified design system as the product scales.
Product Designer · UI Human Factors
2022 – 2025
Product design consultancy, complex B2B & B2C systems
- Designed end to end for enterprise clients in cybersecurity, medical, fintech and agri-tech, including Medtronic, Bank Leumi, Cybersixgill, Sentrycs and Afimilk.
- Redesigned Afimilk's field app for dairy farmers, from near-zero usage to daily use on ~15,000 farms in 50+ countries.
- Scaled the Sentrycs counter-drone redesign from one concept into an 8-module design system, then shipped it as sole designer at ~90% fidelity.
- Built design systems from scratch for web and mobile, ran usability testing and owned Design QA.
B.Design, Visual Communication · Shenkar College
2019 – 2023
Digital products & animation
Design Thinking Hackathon · Tel Aviv University × Hong Kong University
2023
Joined MBA courses and an Executive MBA hackathon as both a team and solo designer, working with Israeli startups preparing to enter Asian markets.